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Envelope-to: ashish.jain@saraya.co.in
Delivery-date: Fri, 19 Aug 2022 16:07:01 +0800
Date: Fri, 19 Aug 2022 08:06:09 +0000 (UTC)
From: Denave <marketing@denave.com>
Reply-To: Denave
 <reply-gcchdd.ccebgi.aee-efg-494.aee-efg-494@denave-org.rply-to.email>
To: Ashish Jain Ashish Jain <ashish.jain@saraya.co.in>
Message-ID: <8deae908-cd56-4d3c-a50d-da14ec6108c7-CE-f288d-CE-7-CE-ashish.jain=saraya.co.in.campaign-consumers-orange-33@email.freshmarketer.com>
Subject: Your Weekend Insights | How to Build Data-Driven Digital Marketing
 Campaigns?
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Your weekly dose of industry insights, news, and thought-provoking articles=
 for sales and marketing We keep our ear to the ground for the interesting =
stats, insights and discussion points you need to feel in the know. Below a=
re 5 must reads for your weekend. Understanding the Role of Experiential Ma=
rketing in the Digital Age Read our latest article to delve into the changi=
ng landscape of BTL marketing and how brands must leverage a direct to cons=
umer approach to build personal engagement with customers while executing s=
afe and immersive brand activations. Read More How to Build Data-Driven Dig=
ital Marketing Campaigns? The lack of a 360-degree view of data collected o=
nline and BI analytics tools impedes a company=E2=80=99s ability to orchest=
rate successful marketing campaigns. Companies will need a tactical approac=
h and AI-led data maintenance tools to overcome the challenges of unstructu=
red customer data captured online. Read More Data Visualisation and Better =
ROIs: Let=E2=80=99s Find the Link Find the Link Data visualisation helps us=
ers in connecting the dots and telling the complete story in a most efficie=
nt manner. A good data visualisation practice can help significantly sharpe=
ning the sales and marketing campaigns and driving positive business outcom=
es. Read More Want to conduct a webinar? Read this first Webinar is conside=
red to be one of the most productive tool to bolster customer engagement ef=
forts and online lead generation in the present digital-first environment. =
Discover step-by-step guide to setting up a webinar and how marketers can g=
enerate high-quality leads through it. Read More Segmenting B2B Audience fo=
r Digital Demand Generation Read on for a brief overview of the significanc=
e of audience segmentation, particularly for the B2B audience, along with t=
he different bases of segmentation and tips for effective segmentation. Rea=
d More Click here to get more such interesting insights and industry update=
s. Message sent by Denave at 2nd floor, A- 154A, Sector 63, 201307,Noida, U=
ttar Pradesh, India. Don't want to receive emails from us? Manage your emai=
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                   <p style=3D"margin: 0;">We keep our ear to the ground fo=
r the interesting stats, insights and discussion points you need to feel in=
 the know. Below are 5 must reads for your weekend.</p>=20
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f; font-size: 16px; font-weight: 700; letter-spacing: normal; line-height: =
120%; text-align: left; margin-top: 0; margin-bottom: 0;"><a href=3D"http:/=
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lbnRpYWwtbWFya2V0aW5nLWRpZ2l0YWwtYWdlLWRlbmF2ZQ,1,N18wXzYyMjczMw" target=3D=
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ner"><strong>Understanding the Role of Experiential Marketing in the Digita=
l Age</strong></a></h1> </td>=20
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al, 'Helvetica Neue', Helvetica, sans-serif;font-size:14px;font-weight:400;=
letter-spacing:0px;line-height:150%;text-align:justify;mso-line-height-alt:=
21px;">=20
                   <p style=3D"margin: 0;"><em>Read our latest article to d=
elve into the changing landscape of BTL marketing and how brands must lever=
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rs while executing safe and immersive brand activations.</em></p>=20
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top:5px;padding-bottom:5px;font-family:Arial, 'Helvetica Neue', Helvetica, =
sans-serif;text-align:center;mso-border-alt:none;word-break:keep-all;"><spa=
n style=3D"padding-left:30px;padding-right:30px;font-size:14px;display:inli=
ne-block;letter-spacing:normal;"><span dir=3D"ltr" style=3D"word-break: bre=
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enter;width:100%;padding-top:10px;"> <h1 style=3D"margin: 0; color: #0795bd=
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if; font-size: 16px; font-weight: 700; letter-spacing: normal; line-height:=
 120%; text-align: left; margin-top: 0; margin-bottom: 0;"><a href=3D"http:=
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ial, 'Helvetica Neue', Helvetica, sans-serif;font-size:14px;font-weight:400=
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:21px;">=20
                    <p style=3D"margin: 0;"><em>The lack of a 360-degree vi=
ew of data collected online and BI analytics tools impedes a company=E2=80=
=99s ability to orchestrate successful marketing campaigns. Companies will =
need a tactical approach and AI-led data maintenance tools to overcome the =
challenges of unstructured customer data captured online.</em></p>=20
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ft:5px;padding-right:10px;padding-top:20px;text-align:left;">=20
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an style=3D"padding-left:30px;padding-right:30px;font-size:14px;display:inl=
ine-block;letter-spacing:normal;"><span dir=3D"ltr" style=3D"word-break: br=
eak-word;"><span style=3D"line-height: 21px;" dir=3D"ltr" data-mce-style><s=
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adding-left:0px;padding-top:10px;padding-bottom:10px;">=20
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yle=3D"mso-table-lspace: 0pt; mso-table-rspace: 0pt; font-weight: 400; text=
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5px;text-align:center;width:100%;padding-top:10px;"> <h1 style=3D"margin: 0=
; color: #0795bd; direction: ltr; font-family: Arial, 'Helvetica Neue', Hel=
vetica, sans-serif; font-size: 16px; font-weight: 700; letter-spacing: norm=
al; line-height: 120%; text-align: left; margin-top: 0; margin-bottom: 0;">=
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al, 'Helvetica Neue', Helvetica, sans-serif;font-size:14px;font-weight:400;=
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rs in connecting the dots and telling the complete story in a most efficien=
t manner. A good data visualisation practice can help significantly sharpen=
ing the sales and marketing campaigns and driving positive business outcome=
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mal; line-height: 120%; text-align: left; margin-top: 0; margin-bottom: 0;"=
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dding-top:10px;"> <h1 style=3D"margin: 0; color: #0795bd; direction: ltr; f=
ont-family: Arial, 'Helvetica Neue', Helvetica, sans-serif; font-size: 16px=
; font-weight: 700; letter-spacing: normal; line-height: 120%; text-align: =
left; margin-top: 0; margin-bottom: 0;"><a href=3D"http://fmtrack.denave.co=
m/v1/clk/Kee9-FXUTP6V3iRf10iy6g,VGBhEJT7TOmDTNsjJ09eqw,8,aHR0cHM6Ly93d3cuZG=
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